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Claude for Business: Advanced AI Workflows and Automation

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Digital and Data

Overview

Many organisations are now experimenting with AI tools, but most use them in an informal and inconsistent way. As a result, opportunities to improve productivity, decision-making and business performance are often missed.

This Claude AI training for business helps delegates move beyond basic prompting and understand how Claude can be used as a structured working environment for thinking, creating, analysing and problem-solving. Delegates will explore how to build repeatable AI workflows that improve the quality and consistency of outputs across everyday business tasks.

The course combines live demonstrations, guided activities and discussion, enabling participants to design and test practical workflows they can apply immediately in their own roles. It also considers how AI can be embedded responsibly across teams, supporting both short-term productivity gains and longer-term organisational adoption.

For the best learning experience and access to the full range of functionality, a paid or enterprise account is recommended.

Learning Outcomes

  • Use Claude effectively for content creation, analysis and business thinking
  • Structure prompts and interactions to generate more consistent outputs
  • Design simple, repeatable AI workflows aligned to business tasks
  • Create reusable assistant-style approaches using context and instructions
  • Identify opportunities to scale AI use across teams
  • Recognise key risks and apply responsible AI principles

Qualification

This programme is CPD Certified by The CPD Certification Service, providing independent recognition that the course meets established standards for continuing professional development. Participants can use their attendance as evidence of structured professional learning and development. CPD Certification Service accreditation logo

Agenda

9:30
Registration and GovPD Welcome Address 
  • Introduction of trainer and participants
  • Overview of course objectives and outcomes
  • Reframing AI from ad hoc tool use to structured business value
10:15
Quick Wins: High-Impact Use Cases with Claude
  • Applying Claude to everyday business tasks
  • Using Claude for drafting, summarising, reviewing and analysis
  • Practical activity: improving a real workplace task using AI
11:15
Break
11:30
The Workflow Model: Prompts, Projects and Knowledge
  • Moving from individual prompts to repeatable workflows
  • Structuring context, instructions and source material
  • Practical activity: building a simple AI workflow
12:45
Lunch
13:30
From Workflow to Assistant: Making AI Reusable
  • Turning one-off tasks into consistent AI-supported processes
  • Creating assistant-style instructions for specific roles or functions
  • Practical activity: designing a reusable AI assistant
14:30
Claude Co-Work: Scaling AI Across Teams
  • Sharing workflows across teams
  • Improving consistency, collaboration and quality control
  • Identifying where AI can support team-level productivity
15:15
Break
15:30
Governance, Risk and Responsible AI Use
  • Understanding risks, limitations and hallucinations
  • Managing sensitive information and human oversight
  • Establishing good practice for responsible AI use
16:15
Wrap-Up and Next Steps
  • Personal action planning
  • Identifying immediate implementation opportunities
  • Final Q&A

Course Instructor

Smiling woman with short brown hair and red lipstick, wearing a black top against a dark blue background

Emma Ellse

Course Instructor

Emma works with business owners, leaders, and executives to help them build and grow businesses they are genuinely excited to work in. She provides support as a sounding board through challenging times and helps leaders create a clear strategic direction and plan for the sustained development of their organisations. Emma uses mentoring, coaching, and training to support senior team members in becoming inspiring managers and leaders, and to help executives build confidence and reach their full potential in their careers.

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Who Should Attend?

This course is suitable for senior leaders, managers, team leaders and professionals who want to use Claude more effectively in a business context. It is particularly relevant for those already experimenting with AI who want to move beyond basic prompting and develop more structured, repeatable approaches.

No technical expertise is required, although familiarity with tools such as ChatGPT, Microsoft Copilot or Claude would be helpful.

For more information or to make a booking please call 0330 0947 344 CPD Certified accreditation badge

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